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Privacy Policy

Last updated: 24 May 2026

Who we are

BioFunctional Aesthetics is a discipline and brand operated by Apex Aesthetics. References to “we,” “us,” and “our” refer to Apex Aesthetics.

What we collect

When you subscribe to our dispatches, we collect your email address, optional first name, and your selected audience lane (Patient, Practitioner, or Partner). We also record the URL you came from and any UTM parameters present in the URL, so we can understand which channels bring readers in.

How we use it

We use your information to send you the BioFunctional Aesthetics dispatches, to tailor those dispatches to the lane you selected, and to measure engagement so we can improve the content. We do not sell your information to third parties.

Where it lives

Subscriber data is stored with our email service provider, beehiiv, Inc., which processes data on our behalf and provides its own privacy and security protections. We do not store your email on our own servers.

Your rights

You can unsubscribe from any dispatch using the link at the bottom of every email. You can also request that we delete your data entirely by emailing hello@biofunctionalaesthetics.com. If you are in the EEA, UK, or California, you have additional rights under applicable law, including the right to access, correct, port, and delete your personal data.

Cookies

We use a minimal set of cookies for site functionality and anonymous analytics. We do not use third-party advertising cookies on this site.

Changes to this policy

We may update this policy as the product and the business evolve. Material changes will be reflected in the “last updated” date above and, where appropriate, notified by email.

Contact

Privacy questions: hello@biofunctionalaesthetics.com.